Following on from post show research, which identified that the U.S. was one of the top destinations of interest, identified by Hosted Buyers attending CIBTM, (www.cibtm.com
), the show has introduced a dedicated U.S. pavilion on the show floor, which will allow U.S. exhibitors to gain focused access to the China meetings market.
The new pavilion will provide a dedicated meeting area for exhibitors to showcase their products to visitors and Hosted Buyers with proven purchasing power. Each U.S. exhibitor will also be supplied with a pre-scheduled diary of appointments with Hosted Buyers who have identified the U.S. as a destination of interest.
Jeffrey Xu, Reed Travel Exhibitions, CIBTM Project Manager commented, “We have introduced this pavilion as a direct result of the demand we have witnessed from Hosted Buyers who have specified a strong interest in the U.S. as a destination for holding large scale meetings and incentive trips.
“The new feature area will also provide great value and return on investment for U.S. suppliers as they will also receive additional support in terms of marketing exposure as part of their participation.”
CIBTM is the only meetings industry exhibition across the globe, to be officially certified by the U.S. Department of Commerce. The U.S. Department of Commerce awarded CIBTM certification as a direct result of the significant business potential that China holds for American organisations, and the experience that Reed Travel Exhibitions has within the industry.
CIBTM 2013 takes place on the 2nd - 4th September 2013.
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. - Ends - Notes to Editors
For media enquiries, please contact:
Tel: +44 (0) 208 334 4005
Mob: +44 (0) 07900494467
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CIBTM forms part of the Reed Travel Exhibitions Meetings, Events and Business Travel Portfolio along with AIME (www.aime.com.au
), GIBTM (www.gibtm.com
), CIBTM (www.cibtm.com
) AIBTM (www.aibtm.com
) and Business Travel Market (www.businesstravelmarket.co.uk
) is the annual China meetings and incentive exhibition held in Beijing, China.
CIBTM is BPA Audited every year to guarantee that the number of visitors promoted is completely accurate and are unique attendees only. Reed Travel Exhibitions
Reed Travel Exhibitions (RTE) is the world’s leading provider of exhibitions in the travel and tourism industry. Its wide-ranging portfolio of events around the globe covers leisure travel, luxury travel, meetings, incentives and business travel, as well as golf, ski and spa travel.
The 19 events are; World Travel Market (WTM), World Travel Market Latin America (WTM Latin America), Arabian Travel Market (ATM), International French Travel Market Top Resa (IFTM), International Golf Travel Market (IGTM), International Ski Travel Market (ISTM), International Luxury Travel Market (ILTM), International Luxury Travel Market Asia (ILTM Asia), International Luxury Travel Market Americas (ILTM Americas), International Luxury Travel Market Africa (ILTM Africa), International Luxury Travel Market Japan (ILTM Japan), International Luxury Travel Market Spa (ILTM Spa), Asia-Pacific Incentives & Meetings Expo (AIME) (owned by Melbourne Convention + Visitors Bureau), Global Exhibition for Incentive, Business Travel, and Meetings (EIBTM), Gulf Incentive, Business Travel and Meetings (GIBTM), Americas Incentive, Business Travel and Meetings (AIBTM), China Incentive, Business Travel and Meetings (CIBTM), India Incentive, Business Travel and Meetings (IBTM India) and Business Travel Market.
September 2013 will see the launch of IBTM India in Mumbai, India, and another exciting launch in the ski travel sector, with International Ski Travel Market in March 2014.
RTE is a business unit of Reed Exhibitions. About Reed Exhibitions
Reed Exhibitions is the world’s leading events organizer, with over 500 events in 39 countries. In 2011 Reed brought together six million active event participants from around the world, generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organized by 33 fully staffed offices. Reed Exhibitions serves 44 industry sectors with trade and consumer events and is part of the Reed Elsevier Group plc, a world-leading publisher and information provider and a FTSE 100 company. www.reedexpo.com