19 Jun 2012

The China and Asia Meetings Industry Research Report 2011 confirms Business Travel has significant growth potential in Meetings Industry CIBTM (, The China Incentive, Business Travel & Meetings Exhibition has formed a strategic partnership with ACTE (The Association for Corporate Travel Executives) and is set to deliver a stream of dedicated Business Travel education sessions that will support the growth potential for this sector in the region.

Jeffrey Xu, Reed Travel Exhibitions, Project Manager CIBTM commented, “Last year’s China and Asia Meetings Industry Research Report revealed that 66% of the Hosted Buyers who attended were involved in Business Travel. Our new partnership with ACTE will deliver a unique level of knowledge, insight and expertise to all attendees, supporting both Hosted Buyer and Trade visitors in achieving their business objectives.”

The Business Travel education streams, moderated by Ron DeLio, Executive Director, ACTE and Benson Tang, Regional Director, Asia, ACTE are designed to provide attendees with a greater understanding of the best practices in Business Travel when dealing with a unique economic environment such as China.

China Meetings Week will kick off with “Optimising Your Business Travel Spend: Do's and Don’ts for Building and Implementing a Travel Policy” (Tuesday 12th September, 10am), a session dedicated to identifying key drivers and highlighting pitfalls when developing and implementing travel policies in a unique marketplace, such as China.

The second session in the Business Travel line up will identify which payment processes are realistically deliverable within regional constraints as corporations and suppliers describe how and when alternative payment methods can work in the region. “Improve Finance Processes and Optimise Travel Payment Systems in China” (Tuesday 12th September, 4pm) will consider the role of the Corporate Credit Card in China.

Wednesday will kick off with a panel discussion, “Delivering Savings in an Upbeat China Market” (13th September, 10am) which will identify tactics for negotiating local deals and identify the value they can bring to a company. The panel of industry experts will share examples of measurable methods that will achieve savings on process, procurement and management costs.

The final session in the Business Travel line up at CIBTM will explore ways of using corporate travel policy to enhance and strengthen company profiles in Asia and beyond. “How to Use Corporate Travel Policy to Build the Enterprise-wide Company Image” will explore Corporate Social Responsibility and Green Initiatives (Wednesday 13th September, 4pm).

"This collaboration is extremely timely, as business travel and meetings continue to converge. Face-to-face meetings are vital to business success and a healthy economy. Executives must travel to network and push forward initiatives. Through this partnership, ACTE is pleased to bring its unique level of knowledge, insight and expertise to Reed Travel Exhibitions, increasing educational deliverables to the meetings industry" said Ron DiLeo, ACTE Executive Director

Through this partnership with ACTE, the education track will draw even more Hosted Buyers from the business travel sector to attend the show, which in turn will deliver more opportunities for business travel suppliers exhibiting at CIBTM.
CIBTM 2012 takes place on the 12th-14th September 2012.

Join CIBTM on LinkedIn, Twitter and Facebook.

- Ends -

Notes to Editors

For media enquiries, please contact:
Pamela Wils
Mob: +44 (0) 7900494467
Tel:  +44 (0) 208 334 4005

Nina Gardiner
Mob:  +44 (0) 7770306689
Tel: +44 (0) 208 334 4004

Notes to Editors CIBTM forms part of the Reed Travel Exhibitions Meetings, Events and Business Travel Portfolio along with AIME (, GIBTM (, CIBTM ( AIBTM ( and Business Travel Market (

CIBTM ( is the annual China meetings and incentive exhibition held in Beijing, China. CIBTM is BPA Audited every year to guarantee that the number of visitors promoted is completely accurate and are unique attendees only. Reed Travel Exhibitions Reed Travel Exhibitions (RTE) is the world’s leading provider of exhibitions in the travel and tourism industry. Its wide-ranging portfolio of events around the globe covers leisure travel, luxury travel, business travel and the meetings and incentives industry.

The 13 events are; World Travel Market (WTM), Arabian Travel Market (ATM), International French Travel Market (IFTM), La Cumbre, International Golf Travel Market (IGTM), International Luxury Travel Market (ILTM), International Luxury Travel Market Asia (ILTMA), Asia-Pacific Incentives & Meetings Expo (AIME) (owned by Melbourne Convention + Visitors Bureau), Global Exhibition for Incentive, Business Travel, and Meetings (EIBTM), Gulf Incentive, Business Travel and Meetings (GIBTM), Americas Incentive, Business Travel and Meetings (AIBTM), China Incentive, Business Travel and Meetings (CIBTM) and Business Travel Market.

2012 sees the launch of two exciting new events with The Spa & Wellness Summit taking place in Austria Tyrol (10-12 September) and ILTM Americas launching in Mayakoba, Mexico (1-3 October).
Furthermore, April 2013 will see RTE launch World Travel Market Latin America in São Paulo, Brazil (23-25 April).

In 2011 RTE’s 13 events were the catalyst for £2,807 million worth of travel and tourism business deals. 
RTE is a business unit of Reed Exhibitions.


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